What’s Wrong With Cherry Picking?

We teach salespeople how to be “cherry pickers.”  They learn how to find prospects who want to buy what they are selling, and are ready to do so, with no convincing required.

So, what’s wrong with “cherry picking”?  Many salespeople will tell you that it’s not really selling – it’s just order taking.  Perhaps it’s too easy.

Are you getting paid to work hard, or are you getting paid to bring in business?

What’s Wrong With Cherry Picking?

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